His real name is Robert Burck, but to anyone who has passes him by in Times Square, he is simply recognized best as the 'Naked Cowboy'. I found this Associated Press shot on the web today and had to laugh. I believe it was just this past Fall when I was in the city with my son one day when we found ourselves in Times Square on our way to Toys r Us. I was surprised that the 'Naked Cowboy' wasn't preforming and was told by a street cop that he was probably in court that day. It seems that the makers of M&Ms, (Mars Inc.) has made an advertisement using the likeness of Robert, briefs and all. The cop went on to tell me that the 'Naked Cowboy' makes a really decent living preforming in Times square. Frankly, I'm not surprised since I've seen him there for many years. If he wins his lawsuit against Mars Inc. he'll definitely be able to afford some new duds.
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